Digital Transformation
June 2020, McCann Manchester, Prestbury

Course fee: £1,795 +VAT (course fee includes accommodation and all meals)

Digital Transformation is a two-day specialist programme designed to help retailers anticipate digital trends and understand consumer behaviour. By understanding these two areas organisations can deliver a customer journey that maximises sales and increases loyalty.


The course is specifically aimed at retail leaders and managers currently working in the digital space, but equally for those in retail operational roles who need to enhance their understanding of the online customer journey.

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Who should attend?

  • Online Retail Managers
  • Retail Website Managers
  • E-commerce Operations Managers
  • Heads of Retail

Benefits for you

  • Direction: what’s the vision & purpose for digital in your sector and organisation 
  • Awareness: of current digital trends 
  • Decoding: interpreting consumer behaviour & trends 
  • Execution: empowering people to think differently 
  • Innovation: creating the conditions to experiment and be creative 
  • Collaboration: enabling managers to work effectively across functions to deliver a high quality and consistent multi-channel experience for customers 
  • Influencing: persuading & influencing stakeholders 
  • Business Judgement: making the right decisions in a fast-changing environment

Benefits for your business

  • Greater understanding of current digital trends
  • Tools to anticipate future trends
  • Increased understanding of the ideal customer journey

Lets talk

To book places or speak to us about any of our programmes please contact:

Terry Lees

Head of Residential Programmes

M: 07595 928 721



Download our free Ebook

Giving Everyone the Five Star Treatment

Retail remains a people business. Your colleagues are your direct link to your customers. Therefore for customers to keep coming back they must receive an outstanding shopping experience, even if it is online. This e-book looks at the link between customer experience and employee experience.

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OSS Masters 2019 | OSS Retail

OSS Masters

24th – 27th February 2020

Encouraging delegates to develop creative solutions to high level strategic issues and boost awareness of major trends in the retail sector.

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OSS Digital Transformation | OSS Retail

Digital Transformation

June 2020

Helping retailers anticipate digital trends and understand consumer behavior to support the delivery of a customer journey that maximises sales and increases loyalty.

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OSS Foundation 2019 | OSS Retail

OSS Foundation

29th June – 3rd July 2020

Developing the vital skills necessary to successfully lead a team and build confidence as retail managers. Also to understand the impact that successful leaders can have on the business.

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OSS Academy 2019 | OSS Retail

OSS Academy

22nd – 28th August 2020

Enhancing the delegate’s understanding and management of the five key retail resources: People, Money, Merchandise, Marketing and Retail Channels.

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